Unpacking ‘Australian Made’ as shoppers are urged to buy local this Christmas
Victorians are being urged to buy local this Christmas and support local businesses by keeping an eye out for presents stamped with the iconic ‘Australian Made’ logo.
Australians spend approximately $60 billion in the six weeks leading to Christmas according to Roy Morgan research, a number that represents a three per cent increase on last year.
As more and more Australians keep a close eye on where their dollars are going with increased cost of living pressures, the Australian Made Campaign – the organisation behind the country’s iconic gold kangaroo in a green triangle logo – is encouraging shoppers to save money by buying locally made products, and supporting local businesses.
Chief Executive for the Australian Made Campaign, Ben Lazzaro, says that Australian made products are a good choice not only for your community, but the environment and for the loved one receiving your gift.
“When you buy a product certified with the Australian Made, Australian Grown logo, you are not only purchasing a product made to some of the highest safety and manufacturing standards or grown in our clean, green environment, you are also having a direct economic impact on the livelihoods of hundreds of thousands of Australians across the supply chain,” he said.
“We are lucky to have such a fantastic range of great Aussie gifts made right here in our backyard.”
But while you’re almost certainly familiar with the Australian Made logo, you might not quite understand what it means, or the strict rules around who can use it.