With warmer weather arriving, RACV is encouraging city workers to ditch the car, bus, train or tram for a blue bike and cycle to work for free.
RACV General Manager Motoring and Mobility, Gordon Oakley said RACV, with support from Public Transport Victoria, is offering a one-week free trial for CBD workers to use Melbourne Bike Share in the lead-up to summer.
As an added incentive, bike socks will be provided to participants.
“Cycling to work can sometimes be difficult in business clothes, but these great socks can be used to tidy up your cuffs and, in true Melbourne fashion, make a sartorial statement at the same time. There’s a range of four bright, fun designs on offer for commuters to choose from,” Mr Oakley said.
The sock designs include; ‘Ridin’ Green’ the bike sock for those environmentally friendly, ‘Be Bike Fit’ for the health conscious, ‘Cycling saves’ for the frugal and ‘Beat the City’ for the fast and furious commuters.
“RACV is also encouraging cyclists to pose with their socks and post their photos on social media by using the hashtag #cycleinstyle,” Mr Oakley said
“You can get your socks and sign up for the free trial by coming to the corner of Collins Street and Spencer Street at Southern Cross Station on 1 December between 6-9.30 am and 4.30-8pm.”
“RACV is committed to providing all Victorians with sustainable, alternative and safe transport options. For those new to Bike Share or cycling, we’re encouraging them to try out a blue bike, socks and all, to avoid congestion and get to work quickly and safely,” he said.
Operated by RACV on behalf of the Victorian Government, Melbourne Bike Share has 50 stations with 550 blue bikes positioned in and around the city.
Free helmets are provided at most stations, alternatively these can be bought from convenience stores across the city.
Written by Molly Ennor, RACV Public Affairs, 9790 2997
November 30, 2016