The world’s first Caravan and Camping edition of Monopoly was launched on 30 November 2016 and Channel 7’s Sunrise program took a road trip around the board.
Sunrise broadcasted from RACV Cobram Resort to mark the fact that RACV Cobram Resort is a featured property on the board.
This exciting community event showcased the Cobram area to a national television audience and celebrated the caravan and camping lifestyle.
Weatherman, Sam Mac joined the activities by broadcasting the national weather live amid community participation.
Community members had chances to win the limited edition Caravan and Camping Monopoly board.
Caravan Industry Association of Australia says 11.6 million caravanning and camping trips were taken by Aussies for the year ending June 2016.
The caravan and camping industry generates about $19.2 billion of economic value in Australia, with 90 per cent spent in regional areas.