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The HiLux muscled out the competition to claim the crown as Australia's most-sold car in 2022, helping Toyota win the title as Australia's top-selling car brand.
Toyota has more than doubled the sales of its nearest competitor Mazda thanks to the continued success of its HiLux, RAV4, Landcruiser and Corolla models, according to December new car sales data from the Federal Chamber of Automotive Industries (FCAI).
A total of 1,081,429 cars were reported sold in 2022, a 3 per cent increase on 2021. One in five new cars sold last year was a Toyota, with the Japanese brand realising 231,050 sales, up 3.3 per cent compared to 2021. The brand sold 135,000 cars more than second placed Mazda (95,718 sales, down 5.3 per cent year on year), while Kia outsold Mitsubishi and sister brand Hyundai to round out the podium. Ford (with the new Ranger ute accounting for over 70 per cent of the brand’s sales volume), MG, Subaru, Isuzu Ute and Volkswagen closed out the rest of the top 10 selling brands for the year.
Challenger and affordable brands were among those to win big in 2022. GWM (up 36.2 per cent year on year), Kia (up 15.3 per cent year on year), LDV (up 13 per cent year on year), MG (up 27 per cent year on year), Mitsubishi (up 13.7 per cent year on year), Renault (up 24.7 per cent year on year) and Suzuki (up 23.5 per cent year on year) all generated strong sales growth, while Porsche (up 26.6 per cent year on year thanks to its Macan and Cayenne SUVs) and Volvo (up 18.7 per cent year on year) fared well at the premium end of the market.
2022 wasn’t so kind for a host of legacy brands including Honda (down 19.1 per cent year on year), Jeep (down 14.2 per cent year on year), Land Rover (down 32.7 per cent year on year), Lexus (down 23.7 per cent year on year), MINI (down 16.1 per cent year on year), Nissan (down 35.8 per cent year on year), Skoda (down 29.2 per cent year on year) and Volkswagen (down 24.1 per cent year on year).
New brands Polestar and Cupra sold 1,524 and 1,111 cars respectively for the year.
FCAI Chief Executive Tony Weber acknowledged that 2022 was a tough year for Australian car brands and dealers thanks to ongoing chip shortages and inventory supply challenges in the wake of the pandemic and global unrest, and predicted more change in 2023.
“While 2022 has been a year of resilience and recovery, 2023 is shaping up as one of the most significant in recent history, particularly in terms of the development of policies that set the direction for the future decarbonisation of the light vehicle fleet,” Weber said.